Home » Antworten auf die Google-Zertifizierungsprüfung Google Ads-Suchmaschinenwerbung » Ein Werbetreibender mit Schwerpunkt auf leistungsorientiertem Marketing möchte innerhalb eines bestimmten ROAS einen möglichst hohen Kaufwert erzielen. Welche automatische Gebotsstrategie kann er dazu einsetzen?

Ein Werbetreibender mit Schwerpunkt auf leistungsorientiertem Marketing möchte innerhalb eines bestimmten ROAS einen möglichst hohen Kaufwert erzielen. Welche automatische Gebotsstrategie kann er dazu einsetzen?

September 16, 2022 By Vicen Martinez

Angestrebter Anteil an möglichen Impressionen
Klicks maximieren
Ziel-CPA (Cost-per-Acquisition)
Ziel-ROAS (Return on Advertising Spend)

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